Accelerate Your Digital Product Creation Time and Start Selling Faster

Do you create digital products and find it takes far too long? The excitement fades, and you lose motivation to continue. The good news is, with the right tools and strategies, you can launch a digital product quickly.

We all wish for a magic solution to turn ideas into sellable products instantly, but it doesn't exist—not even with AI, at least not yet. Instead, there are many things you can do to shave time off each step of the way.

Types of Digital Products

There are many types of digital products you can create and the development process for each of them can vary widely. Here are some ideas for your digital product:

• Online course
• Canva design templates
• Email marketing templates
• eBooks, workbooks, journals, and planners
• Digital tools like software, calculators, and generators
• Digital assets like fonts, graphics, and brushes

For this article, we're going to cover strategies for one-time delivery items like templates, books, designs. Generally digital products your target audience can download.

Stages of Digital Product Creation

Depending on what you're selling, there are generally 5 phases to create and sell digital products. Let's look at each of these phases and how you can reduce your time in each.

This phase helps you nail down the who, what, and why of your target audience so you can create digital products they actually want.

Time-saving strategies:

• Create and avatar of your target audience. This will be your reference guide each time you start creating a new digital product.
• Batch idea generation. If you're looking to create multiple digital products over time, spend several hours or one day focused on generating a list of digital product ideas. This way, when you're ready to build the product, you won't have to start with research again. You can come back to this process once you've exhausted your ideas, or when your customers suggest a different direction.

Product Development Process

This is the action of creating your digital product itself. For downloadable products, we're generally talking writing and designing.

Time-saving strategies:

• Use done-for-you products. This is by far the eases and fastest way to get your digital product ready to sell online. Because all the writing and designing is already done, you don't have to start from scratch and with AI these days, it's a breeze to rephrase, rewrite and add content in your own voice.
• Use templates. Like done-for-you products, templates significantly shortcuts the product creation process. Unlike done-for-you products, you will need to put in a little more work. This is great when you have a hard time finding done-for-you products, or you just want content that comes 100% from you.
• Use AI. The ultimate helpers in today's world and it's only getting better everyday. You can use it to outline your digital product, expand on your ideas, and write the content itself. It is however, a good idea to edit any content it creates and verify the information.
• Hire someone. Getting someone to do it all for you is the ideal time-saver. It does come with some challenges, namely the price tag. So if your budget allows for it, go for it!
• Develop a system. Don't try to develop your digital product from scratch each time. Pay attention to how you do things and systemize your workflow. This way, you don't waste energy re-thinking what to do, and how to do it each time.
• Use AI agents or tools like Zapier or Make. These can help you automate your system, cutting down outsourcing costs, especially for things you do over and over.

Setting Up The Digital Product to Sell

This is where you get your digital product ready to sell online. These include tasks like uploading your product, setting it up in your shopping cart, creating the sales page, writing emails and such so people can buy and download the product successfully.

Time-saving strategies:

• Outsource. Putting up your digital product on your website to sell is the phase that is best outsourced. This is because the process doesn't vary that much from product to product.
• Systemize it. Everything works better and faster when you have a system. And if you pay hourly to outsource, you'll even save money.
• Templatize. Sales pages, emails, even the way you name your files and how your folders are organized can all be templatized. Every minute and second you save here reduces your creation process especially over time.

Sell Your Digital Product

This final stage is where you would market your digital product, like notify your email list, encouraging your affiliates to promote, post on social media, advertising, and more.

Time-saving strategy:

• Schedule everything. Whatever can be scheduled, do it. Emails, social posts, and even ads are easily scheduled.  This allows you to maintain a consistent presence without the stress of real-time posting. Utilize tools like Buffer, Hootsuite, or Mailchimp to automate your communications and ensure you’re reaching your audience at optimal times.
• Automate email campaigns. Use marketing automation tools to set up drip campaigns that nurture leads and keep your audience engaged without requiring constant manual effort.
• Repurpose content. Take existing content (like blog posts or videos) and repurpose it into different formats (e.g., infographics, podcasts, or slideshows) to reach a wider audience without needing to create new material from scratch.
• Create a content calendar. Plan your content in advance by creating a content calendar. This allows you to visualize your marketing strategy, stay organized, and avoid last-minute rushes.
• Batch your tasks. Group similar tasks together (e.g., writing all your social media posts for the week in one session) to maintain focus and minimize the time spent switching between different activities.
• Outsource when possible. Delegate time-consuming tasks to freelancers or virtual assistants. Whether it's graphic design, video editing, or customer service, outsourcing can free up your time for more strategic activities.
• Use templates. Create templates for emails, graphics, and ads that can be reused for different campaigns. This not only saves time but also ensures consistency in branding.
• Leverage user-generated content. Encourage your customers to share their experiences with your product on social media. This not only provides authentic content but also reduces the need for you to create all the promotional material yourself.
• Set up retargeting ads. Implement retargeting campaigns to reach users who have already shown interest in your product. This can be a more efficient way to convert leads without having to constantly seek out new audiences.

Conclusion

To wrap it up, the secret sauce for success is all about streamlining each step—from your first idea to the final marketing blast. This way, you keep the excitement going and get awesome products out to people faster and better. Plus, it saves you a ton of time and keeps your production on point and ready to grow. This lets you, as a digital entrepreneur, zero in on being creative and scaling up your business.